Dear colleagues,

Earlier this year, you participated in our Salesforce training sessions, where we introduced the Customer Profile module at Account level.

Customer Profiles are an important part of Market Intelligence at Viscom. They enable us to collect, document and analyze relevant customer and market knowledge in a structured way. By keeping this information complete and up to date, we create a reliable data foundation that helps us gain valuable market insights and make better-informed decisions.

Your support is needed

To further improve the quality of our Customer Profile data, we kindly ask you to review and update the Customer Profiles for which you are responsible.

Please focus especially on the following three priority sections:

A - Company Key Figures

B - Area / Markets

C - Substrates

Check your Customer Profiles in Salesforce Dashboard

To make the update as easy as possible, we have created a dashboard which provides a clear overview of:

• the Record Quality of Customer Profiles
• which priority fields are already completed
• which fields still require information
• Customer Profiles that have not been updated recently

You can filter the dashboard by Customer Profile Owner to quickly identify the profiles relevant to you. From the dashboard, you can directly access the respective Customer Profile and add or update the information.